A lot of salespeople love going for the low hanging fruit. I get it. It's easy. I tell a story in ”Outbounding" about my uncle’s orange farm... When my family would visit him we'd attack the trees for fresh oranges. and we’d always go for the fruit at the bottom because that's what we could easily reach. But once the low fruit was gone, we had to start working for more. And you know what I found? The oranges at the top of the tree were always better because they got more sun. Don’t settle for the low-hanging fruit. Put in the work to find new customers who make the effort worth it. https://inspirational.ly

[image] A colleague of mine posted this in one of our Slack channels at work I thought it belonged here 🍊(sorry for the crappy/grainy quality)